Tag: Software

CRM Software – Comparing Microsoft Dynamics CRM to Salesforce

CRM Software – Comparing Microsoft Dynamics CRM to Salesforce

CRM Software solutions are an integral part of the sales, marketing and customer service of most organisations. Today, CRM Software dwells far further than these functions to manage all business requirements. This has been termed by the people at Microsoft as xRM – (x) anything Relationship Management. Choosing which solution is right for your company is not easy and often companies compare different CRM offerings.

Two of the major CRM software applications on the market today are Microsoft Dynamics CRM and Salesforce.

There was a time with these two CRM software applications that the choice was more black and white. You either looked at software deployed in-house (Microsoft Dynamics CRM) or the software-as-a-service model (Salesforce).

Now that Microsoft has moved into the cloud with their software as a service model and Salesforce now has a development platform with its “Force” offering your options are now blurred.

Salesforce was founded in 1999 with a vision to create an on-demand information management service that would replace traditional enterprise software technology. Salesforce calls itself “the enterprise cloud-computing company”. Sales Cloud™ and Service Cloud™ are Salesforce’s applications for sales and customer service. Their approach to the cloud computing deployment model has led to them developing the force.com cloud platform that allows developers and users to build business applications on top of the Salesforce offering.

Microsoft Dynamics CRM, created by Microsoft product team with vast resources was designed with a long-term vision that will allow Customers to use CRM with multiple Microsoft products and choose deployment options to meet organisational needs.

IT researcher Springboard found Australian and New Zealand was already the most mature market for SaaS applications in the Asia-Pacific region.

According to BRW Magazine the market is tipped to grow 45% a year in Australia and New Zealand from $ UA 1.7 billion in 2008 to $ US7.7 billion by 2012. The magazine also referred to customer relationship management software as the most popular SaaS application (35 percent) and that “companies in Australia are using SaaS because it’s cheaper, rather than because it’s easier to use. Only 9 percent cited “ease of use” as the reason for choosing SaaS.

Choice and Flexibility:

With a multitenant CRM solution, Microsoft Dynamics CRM offers any number of deployment options, depending on your needs. On-demand, on-premise, and partner-hosted models are available for Microsoft Dynamic CRM. If your deployment requirements change so too can your CRM software deployment options as each deployment option is built on the same modern architecture and data model.

For example, you can take your configurations and data hosted by Microsoft and move to In-House or to a Microsoft Partner web based CRM software hosted model. Salesforce platform offers SaaS by the Cloud and you don’t own the software and configurations. If you want to change to an in-house solution you need to move to another CRM application. You need to factor the cost of getting your data out of Salesforce.

Depending on the level of subscription you purchase for Salesforce there have been reports of your data being held hostage. This is, depending on your level of subscription you need to upgrade your subscription in order to export your data.

Cost:

Salesforce claims to cost significantly less but Microsoft Dynamics CRM insists that the comparison is not for like services. A-la-carte pricing that is additional to potential price hikes at contract renewal time can significantly affect the total cost of Salesforce. When assessing comparable online products between the two opponents, Microsoft Dynamics CRM Online is available for less than 50% of the Salesforce fee. The latest pricing in the USA indicates that “Microsoft CRM [Online] runs $ 44-59 per user per month, compared to $ 125 for Salesforce” Professional
Edition.

Entry price for Salesforce is cheaper but if you want more functionality you obviously have to pay more. With Microsoft CRM you have access to the complete system from the moment you first purchase. Your purchase decision should never be based on solely on price as its only one component in the decision making process.

Those that buy first time around on price usually call back 6-24 months later asking for help. From personal experience decision makers who purchase solely on price first time around re-purchase the second time around on service. To compare in-house versus hosted pricing you need to calculate over a 3-5 year period and not just 1 year.

Ownership of Data:

Salesforce, as a software-as-a-service provider, does not own the data collected by its customers. Instead, its data centres are outsourced to Equinix, a third party company in the USA and Singapore. With Microsoft CRM for in-house, and partner hosted options, customers have full control over the security and physical location of their data. You can swap and take your data between these options.

Microsoft CRM Online hosted by Microsoft will be released in Australia late 2010 and the data will be hosted in Singapore. Again, you will have the ability to move from hosted to in-house but the online model will have some restrictions around customisation code. In order for Salesforce customers to get development platform capabilities they must buy the unlimited version.

Ease of Use

Microsoft Dynamics CRM is designed for easy user adoption because of its similarity and compatibility with Microsoft Office and Outlook. Simply put, it is designed to minimize the need for training, reduce application switching, and produce high productivity. With the launch of Microsoft CRM 5 or 2011 its release name), Office 2010 and SharePoint 2010 the GUI (interface) between the three product suites becomes very similar in look and feel. This provides users with an easy to learn experience and greater chance of user uptake.

Salesforce graphical interface is modern and should be easy to use for most users. The integration to Microsoft Outlook and Office is reported as not as strong as Dynamics CRM especially for MS Excel and Outlook.
Those using Google Mail will find Salesforce to their liking.

Both Salesforce and Dynamics CRM have similar modules including sales force automation, customer service and support, marketing automation, document management, contract management, product catalogue management and reports. Although each module for each product has its strengths and weaknesses side by side you need to evaluate each application module against your business requirements (and not user likeability).

Often an organisation short lists three CRM applications to be presented to its users. Evaluation should not be based heavily (if at all) on the users liking the look and feel of the graphical interface. The users of an organisation tend to agree on one CRM application as by nature we feel most comfortable with what we already know. If you ask a salesperson who has been using a paper diary for 30 years, what is better? A paper based or CRM system the answer is always paper! Over the years I have witnessed three different systems put in front of users at different organisations and there is never a clear winner for the CRM application chosen.

At present, Salesforce has a lot of easy to use business add-on products for its core offerings built on its force.com platform. Microsoft has a host of ISV Partners who have built add-on products to Microsoft CRM but it’s not as easy to find these add-on’s spread out across the globe on various websites. Microsoft has just launched PinPoint that allows you to search globally for Partner software solutions. Also, Microsoft CRM Dynamics Online does not provide the same access to write custom code in a sandbox because Microsoft did not want outside code in its own application, but with Microsoft Azure, ISVs can execute their own code.

Access to CRM and Email

Microsoft CRM is available either through a web browser, through a mobile device or through a plug-in to MS Outlook. Salesforce integrates with Microsoft Outlook, Lotus Notes, or Google App’s. Salesforce will run on a mobile device, through a web browser and if you want some level of Email (Outlook, Lotus Notes, or Google App’s) integration, however you will still need to download and install a Salesforce connector.

Scope and Support

According to Wikipedia, Salesforce offers support for 16 languages, while Microsoft Dynamics CRM offers support for 25. Microsoft Dynamics CRM’s ecosystem includes 750,000 solutions partners; 2,200 users groups, and 400 community web sites globally. Standard support included in Salesforce’s subscription fee allows for a 2 business day response time. With Microsoft, support is dependent on the licensing module used to purchase the software and the support offered by a Microsoft CRM Partner. You can choose from ad-hoc through to dedicated support.

The Future and Investments

It has been reported in online publication The Inquirer that Microsoft will spend US$ 9.5 billion dollars in 2010 on research and development making it the largest R&D technology spender in the world.

In 2008, Salesforce spent $ 63.8 million, or 8% of its revenue, on research and development, much of which went towards expanding the Salesforce’s cloud computing abilities. In addition, 91% of salesforce’s revenue comes from subscription and support fees from their cloud computing services.

The CEO of Zoho, Sridhar Vembu first made this good point in April 2008 by noting the disparities in R&D and sales & marketing spending by Salesforce. Using the financial data from the last 12 months, Salesforce’s sales and marketing spending of $ 605 million was almost 5 times its R&D spending of $ 131 million. It has been reported in businessinsider.com that Google, R&D spending of $ 2.8 billion was almost 1.5 times that of its S&M expense of $ 2 billion.

There is no doubt Salesforce is a leader in the SaaS market. The question will be whether the heavy weights including Microsoft (with Azure and BPOS) and Google with its GoogleApps MarketPlace will be able to stay in the game as the heavy weights begin gaining heavy market share in the cloud.

SaaS versus In-House

A note on SaaS versus In-House deployment. “In 2009, within enterprise applications, SaaS represented 3.4 per cent of total enterprise spending, slightly up from 2008 at 2.8 per cent,” said David Cearley, vice president of Gartner. This market will reach $ 8.8 billion in 2010, according to the company’s forecasts.

From a market perspective, most of the spending for SaaS is occurring in the content, collaboration communication, and customer relationship management markets. Collectively, they represented 65 per cent of the global enterprise applications software market in 2009. Many of the bad practices that occurred in the on premises world are now moving their way into SaaS.

The biggest example is shelfware. “Shelfware-as-a-service is the concept of paying for a software subscription that is not being accessed by an end user,” said Cearley. “This most commonly occurs in large organisations, but it could happen to any company, especially those that have downsized their workforce, or one that has oversubscribed to trigger a volume discount.” “SaaS may not have delivered on its early grand promises — of the current SaaS deployments we estimate that a total of 90 per cent of SaaS deployments are not pay-per use — but it has reenergised the software market and added choice,” Cearley said.

First Steps in Choosing Your CRM Solution

Your first step in determining which solution is right for your company is to document your CRM requirements. Secondly, research to see what CRM applications are going to meet your requirements. Third, bring in a CRM consultancy firm and/or CRM Vendor to discuss your requirements and demonstrate their knowledge and application to you. Whether you go hosted or in-house should always come after you’ve gone through the above steps.

Antony Dutton is Managing Director of Aaromba, CRM software & service management software specialists. Aaromba designs solutions to improve sales and marketing using Microsoft CRM Software, web based CRM software and Goldmine CRM.

Find More Crm Articles

Features of Valuable Project Tracking Software

Features of Valuable Project Tracking Software

Project tracking software used by business customers usually is incorporated into more complex project management systems that allow not only for project tracking but for planning, scheduling, and allocating resources to projects and sets of projects (programs) run by enterprises. Software applications featuring only project tracking functionality are virtually useless without built-in functionality to plan, estimate, manage and control projects, and numerous simple project tracking software product are available for home users. In contrast, business users should rely on sophisticated software solutions, designed to cover multiple processes and procedures involved in project management.

Project scheduling is an essential element in the overall process of project management and one would be unable to track a project’s progress without scheduling a series of events and tasks first. Business software applications have to deal with the task of complex resource scheduling, where interdependent elements of a project are involved or a larger corporate program comprises multiple interdependent projects. Project tracking applications aimed at home users rarely have to deal with such complex project scheduling, though.

Ability to track project progress is considered as the main functionality of project tracking software modules. Top executives, middle-level managers and home users rely on historical information on projects’ progress to plan future actions and gauge actual project performance against planned performance. Thus, project managers are allowed to better utilize available resources and receive early warnings when a project is at risk, through the means of project tracking.

At present, most project tracking modules intended for business users are functioning as modules incorporated into integrated project management systems. Integrated systems for project management are distinguished by their ability to cover variety of business processes and procedures, borrowing functionality from customer relationship management (CRM) and enterprise resource planning (ERP) systems. While project planning software is usually not as sophisticated (and expensive) as ERP systems, it often features advanced functionality typically embedded into CRM software. Such an approach toward project tracking software development reflects a more general trend to create software solutions that fit varied business needs.

One of the many challenges contemporary project tracking software is facing is the growing need for sophisticated tools to manage and track a set of projects (called also project portfolio, and often referred to as Program) that are not only interdependent but are considered to be natural elements of a broader strategic plan. In addition, project tracking applications have to deal with costs related to a project as well as numerous variable factors, namely different resources.

Furthermore, project tracking applications should provide business analytics capabilities allowing managers to analyze data on time spent on projects, allocated resources and resource availability, etc. Advanced project tracking solutions are also required to support various file formats and communication protocols, allowing users to easily import and export data from and to the system. A decent system would also be able to deal with and track large number of individual or interdependent projects, which in turn suggests that only licensed software solutions, can fit the needs of enterprise users.

It is debatable if ready to use or custom software applications provide better functionality, but an enterprise should conduct thorough analysis of its particular needs, requirements, and existing software before deciding to implement any project tracking solution. Most project tracking software is developed to be compatible with all major business applications; nevertheless implementation of this type of software requires careful analysis on possible software incompatibilities.

Most project tracking software is developed to be compatible with all major business applications; nevertheless implementation of this type of software requires careful analysis on possible software incompatibilities.
Online CRM Software A Ideal Option For Today’s Time

Online CRM Software A Ideal Option For Today’s Time

As it seems to be clear that technology has changed various aspects of working as an innovation of internet has come up with various online solutions that are affordable as compared to complete package of software. Internet power is the most important weapon for every user to make their place in the market.
The Internet has broken every barrier and it has given new opportunities to each and every business. This has given a platform to even those who doesn’t want to invest a huge amount in installing expensive Softwares. When every task is processed online in today’s time, then why not try something new and affordable to maintain your client relationship. Online CRM software is a perfect choice for small and medium businesses as they want its services to enhance your client relationship but doesn’t want to deploy full-time software as it might create an extra baggage on your budget. Using online CRM software can be beneficial for small businesses as these are more affordable than full-time software. The below points depict its various benefits.
* These are easy install as they are hosted on an individual system and it will not hamper your regular office work.
* This will get you an early result, which means a happy client which will result in ultimate profit.
* The online software only leads you to focus on your client servicing as compared to offline software which incurs extra costing on other features.
* Using online software is quite easy as compared to offline one, as you have only generated reports and entry data whenever you will require it.
* Its maintenance is quite easy as service provider keeps a tab that they provide you facility to check when maintenance is require
CRM Software solutions provide a unique backdrop for you to maintain your client relationship which will provide you effective and ultimate results. This Era is technology savvy and everyone is looking for some latest skills helps them to attain a happy clientele. A strongly integrated client relationship will always yield the best profit for your businesses. It’s quite evident that happy clients always bring others to your business and increase your clientele.

If you want an ideal business option to meet your client’s needs, then must go with best available online CRM software solution in market.

Related Crm Articles

Find Out Best Online CRM Software For Small Businesses

Find Out Best Online CRM Software For Small Businesses

In order to survive well in this high cutting edge competition, it’s mandatory to craft a healthy relationship with your clients for better growth. Whether we are talking about acquisition or it’s something about retention or it’s something about business growth, all factors completely depend upon the kind of relationship you share with your clients. It’s very evident fact to believe, but it’s true, it’s quite expensive to attract new customers as compared to keep existing customers happy and satisfied. Being a small business, finding best online CRM software is much needed to maintain fruitful relationships with your clients. Consider following metrics that help small businesses to find best CRM software solutions to accomplish their industry-specific perquisites.
Focus On Your Client Relationship Touch Points
Being a small business, you need to work upon targeted strategies that help you to employ all possible efforts to stay active with your clients. Therefore, in order to meet all such requirements, you are required to map your active interactions that held in-between your clients and business. But, with reliable online CRM software, all these processes can be easily automated without many efforts.
However, it’s observed that all such organizations that thoroughly familiar with their client base can easily anticipate their client’s demands and requests as well. They can easily set up templates or even automate emails to meet their requests.
Analyze Your Business’ Requirements First
Nowadays, small businesses prefer using CRM software for the purpose of conferring measurable advantages that further help them to cross their pre-set standards of successes. On the other hand, if you analyze your business perquisites before buying expensive CRM applications, then it will for sure help you to attain operational excellences that you expect to generate revenue.
These are two important reasons that explain the necessity to pick best available online CRM software for your small business from the crowd. Therefore, what are you waiting for? Research well before investing in CRM software purchase, so that you can proficiently accomplish your client’s as well as businesses requirements quite with an ease.

Want client-centric online CRM software solutions to for your small business? Go and grab Monkey CRM as soon as possible.
Supervise Your Sales Details With CRM Software Solution

Supervise Your Sales Details With CRM Software Solution

To understand basically what CRM do to your business, firstly you have to understand what exactly it is in accordance to today’s business standards. CRM software systems basically help an organization to manage their business and make client relationship stronger so that you can easily focus on the growth of the business as well as provide no complaints to your patrons. These are tailor made so that each client can enjoy their uniqueness while working on it. Every business requirement is different so before selecting the CRM software organization should keep in mind the various factors. Firstly, they should select their requirement on the basis of whether they are a small scale or big scale company. Secondly, as they are helpful in client relationship management, the business should keep in mind that they have to keep their data at one particular place.

CRM Software Systems provides various benefits to their clients which help them to increase their business and they are:

* Manages the data of every client at one centralized platform, so you don’t face any sort of trouble while finding it.

* It provides the tailored feature according to the business needs.

* It also lessen the work of organization to manage their internal employee system

* All client detail is stored safe and whenever you need it you can have access to it.

If any organization deploy CRM at their organization, they are simply clear with their thoughts that they require the customized software to record all your data without any sort of hustle. This software makes the work easy for any sort of business and gives them time to focus on the growth and development of their organization. CRM Software Solution is not just answered to maintain your Client Relationship Management but it also helps to manage internal employee management. The main features which are provided by CRM are employee management, sales details, invoice details, work order, lead management and others to go.

Managing all the sales records without any confusion is one of the major factors of any businesses because if any receipt or details are misplaced then the organizations have to face problems. So CRM Software Solution provides the unique feature of sales details which records all sales details with ease. A perfect CRM easily manages and organizes sales information in a customized manner so that business can have access to it whenever they feel like to look for further details.

CRM Software Solution are provided Supervise Your Sales Details in maintain our client management, sales details, invoice details, work order, lead management and others to go.
Advantage of CRM Software in Business Marketing Automation

Advantage of CRM Software in Business Marketing Automation

A CRM software or Customer Relationship Management software has facilitated to automate the technique by which you can supervise the interaction process with your customers. In recent competitive time business contact management system manage very well with CRM software. It has made business contact management process much easier for the business marketing team than it was in past. As a new age’s marketing person no one should fill up the diary after diary with the business contact info and orders about a particular client.

Customer Relations:

Presence in internet media no longer comprises of just constructing a website. With the intention of staying in the competition, now you should search out a distribution of web traffic for your business market. Subsequently you necessitate your website to do something more like you desire to interact with them for a while. Not just you do crave them to interact; but you also wish for them to be connected and finally exchanging. In the B2B system of marketing, a large amount of deals don’t occur in an internet shopping lug. They stay your website several times; evaluate the professional recommendations and inspect through videos prior to they choose to connect with you. By means of marketing automation you can trail your customer’s activities from their first click to a deal.

Marketing Automation:

Marketing automation is a method to gather info, activate proceedings derived from that info and generate flows of work to connect the individual contact. It has transformed the technique of B2B companies and huge procure B2C companies arrange their selling plans. The entire internet marketing system of present business world has prepared it probable gather huge quantity of information regarding your customer’s relations, which in reply is producing it not easy to handle this entire information.

Tools for Marketing Automation:

At present, there are numerous essential tools for marketing automation. Finding out a tool which can incorporate well with your CRM is very important. If you are setting up to accept a marketing automation tool for your company, it is suggested that you employ a guide. Now there are countless companies who employ others to manage their entire customer service procedure. These companies have expertise in CRM or Customer Relations Management. To find out more, go to www.snapshotcrm.com. We have hosted CRM elucidation that will fit your account and mainly your customer maintains requirements.

Marketing automation tools have turn out to be extremely influential and can provide you a viable benefit throughout this alteration stage. Still which companies have modified to this implement has not rather tied together the complete authority of it. Confirm you do your investigation and make a concrete plan to apply a marketing automation resolution to its complete capability.

Marketing Automation tools for Small Business:

When the CRM software might have exact outline, the winning combination of the software with your marketing procedure will based on how fine you can modify it to fit your principle. If you are consider that small businesses do not require CRM software, you should start altering that thought. It does not subject the amount of customers that your business has acquired; small business CRM software is able to very cooperative to you and your business.

One of the several advantages of applying this category of software is the litheness that it can facilitate. Business proprietors can make in addition to acclimatize programs in sorting their goods and services that they desire to promote. Business proprietors can get in touch with a software developer to realize how they are able to modify a CRM Software service especially to the requirements of their dealing. It let business proprietors to uphold assured program utilities in anticipation of the requirements of their business modifications. Small Business CRM Software will produce accurate together with your business.

Snapshotcrm: We are small business customer relationship marketing software website. Our small business CRM software features marketing automation, sales and customer support helpdesk. We designed this software for small businesses.
Deploy CRM Software Solutions To Take Your Business On New Level

Deploy CRM Software Solutions To Take Your Business On New Level

Clients are considered as the backbone of any business, whether it is the big or small business. It is quite difficult on business part to manage their clients by the traditional method of bookkeeping. So, in current scenario they look forward for some modern innovation which helps them to easily maintain the Linkage between client and organization. Client relationship management or CRM is today’s tool to look after the client’s requirement. It helps organization to look after and identify the actual and detailed requirements of the customers as well as help to serve them in a better way. So, it’s important to deploy healthy and smart CRM software solutions for the benefit of your business. It helps businesses to keep every little or big detail of clients handy so they can easily use them.
If businesses are facing problems and issues while sustaining the bridge between client and business, then it is time your organization need CRM. CRM software solutions when installed at the heart of your business, then it make sure that it benefits you. The following can be points which are must to connect the power of CRM:
* Obtain lucrative patrons:
A CRM helps organization to look after their each and every client effectively, as well as keep a watch on those leads which can bring lucrative profits to your business. Lead generation of CRM software solutions helps organization to keep a track on those leads which can be fruitful and yields the perfect results.
* Make existing clients more happy:
Sometimes organization neglects their existing clients in search of new ones. As they think older ones are there then why to invest time on them. It is the wrong procedure, a CRM helps to keep a check on old clients and keep sure that their each and every requirement is catered so they remain attached to your organization.
* Sustain efficiency and efforts:
An apt CRM software solution is best to look after the efficiency and efforts of the organization. Client relationship management success fully looks after the whole requirement which business is looking forward.
Now, reader has enough known about the CRM its importance to your business, now the question comes how to select the perfect provider out of various CRM software Companies. When in today’s time Client relationship management is must for all businesses then user should trust on the tailored service provider who believe in presenting the best features which will only set the standard high of the organization.

The writer has tried to explain the points which will inform its readers about the power CRM Software Solutions .
FREE CRM Software Solution Is A Complete Package for Management

FREE CRM Software Solution Is A Complete Package for Management

CRM Software fulfills all aspects of interactions that a company has with its customers, whether it is sales or service-related things to do. Customer relationship management software is most commonly used to describe a business & customer relationship & also used to manage business relationships. In this software solution complete information can be tracked which includes contacts, clients, contract and sales leads and many more tasks can be done simply, CRM software solution provides organized business data to help it & also provide the details of product & services that your customers want, it offer better customer service, help sales teams to cross-sell and up-sell more effectively & efficiently,close deals, retain current customers and to better understand exactly who your customers are & what to offer them by updating status. Organizations frequently look for ways to personalize the on-line experiences through tools for interactions & applications to maintain relationship & goodwill.

CRM software has considered difficult to use, but it is easy to learn & it is stable, scalable and secure. With increased adoption of CRM applications, it improves usability for vendors the market focus is on usability issues to make CRM workflow as simple and intuitive as possible, to offer navigation that can be performed in clicks to ensure CRM software is designed to suit the needs of sales teams.Customer relationship management is often thought of as a business strategy that allows businesses to improve in a number of areas. The CRM software solution allows you to follow, Understand the customer, Retain customers through better customer experience, Attract new customers, Win new clients and contracts, Increase profitable & Decrease customer management cost. Free CRM software is designed to help businesses meet the overall goals of customer relationship management. This On-line CRM Software is highly scalable and customizable, allowing businesses to gain actionable customer insights with a back-end analytics to view business opportunities with predictions, streamline operations and personalize customer service based on the customer’s known history and prior interactions with your business.

CRM Software Solution is a web-based application which can be easily installed on your system, and where the software is hosted by a CRM provider and accessed by the client business on-line by the provider’s secure services.The biggest benefit most businesses realize when moving to a CRM software collect all the data from all the departments in a centralized location, gives management and employees immediate access to the most recent data whenever they need.Departments can collaborate data with ease and this software solution help organization to develop efficient automated functions to improve the business processes & benefits like a 360-degree view of all customer information, knowledge of what customers and market want, integration with existing applications, stabilize the business information.

Want Free CRM software solutions to for your small business? Go and grab Monkey CRM as soon as possible.

More Crm Articles

CRM Software | Customer Relationship Management | Best CRM for Small Business |CRM Solutions – KaptureCRM

CRM Software | Customer Relationship Management | Best CRM for Small Business |CRM Solutions – KaptureCRM

Kapture CRM is a user-friendly Customer Relationship Management software customizable for diverse needs of Real Estate, Banks, Hotels and FMCG industries. As integrated CRM Solutions it’s also optimally suited as best CRM for small business. Get your first-choice CRM Software now!
KAPTURE apart is that it’s a Mobile-first platform, Mobile CRM Software with an amazingly user-friendly interface, reducing hardware costs by 80%.Apart from that, it’s fully-customizable to adapt to different business processes and models pertaining to different organizational working styles. Today, we are India’s leading comprehensive technology-driven CRM solution providers for top brands in the Hospitality, Real Estate, FMCG, Banking industries etc.
Mobile CRM Software : Kapture is a Cloud based, Mobile CRM Software to automate all your business process. Now track your sales, leads by our Sales CRM Mobile App.
CAPTURE LEADS FROM DIFFERENT CHANNELS
Manage all your pre-sales activities like never before. No matter where your leads come in from, be it online campaigns, google ads, landing pages, websites, emails or other online portals like just dial etc, capture them all on a single platform. This eliminates the need to have multiple systems for lead management and makes sure that no lead is lost in transit.
Doesn’t matter where your leads come in from, all of them get accumulated on a single platform KAPTURE!
INTEGRATE WITH MULTIPLE SYSTEMS
The mobile CRM platform has inbuilt APIs that integrates with existing systems like call center, Oracle, SAP, Microsoft, facebook etc. And becomes the only system you need to deploy. Data can be easily imported and exported in different formats which can be then fed as input for other existing systems. The platform also can also be integrated with call center systems to manage post-sales CRM.
KAPTURE addresses the issues that crop up while handling multiple departments in an organization which run on different softwares or technology platforms

More Crm Articles

Increase The Profit Margins Online CRM Software

Increase The Profit Margins Online CRM Software

Globalisation and urbanisation phenomena sweeping across the world has led to an increase in the business sector remarkably. The competition within the companies of similar sector is seen to be rising at the peak and hence the companies have to resort to various tools for out numbering their opponents. The fundamentals of advertising and marketing are hence gaining importance. The concepts of marketing and advertising are used since olden times but they have evolved significantly over the years though the crust remains the same. Both the concepts aim at customer interaction and apt communication. For an effective start and to the business and for efficient gains throughout the business cycle, the marketing and advertising along with customer relations are considered to be given a high value.

Customer relationship management is a tool used and strategy used by the companies for managing a customer database with regards to interactions, sales and after sales service. Apart from customer relations, CRM is also used for marketing and advertising techniques too. Previously, CRM was done manually mostly in excel sheets and the indexes and parameters used to be defined manually. But in the present era with the advent of computers, online CRM software is available. The online CRM software provides the customers with analytical database with parameters integrated to provide marketing and service and support solutions to the customers.

CRM software solutions are used to increase the profit margins of the company. The software is used to attract the customers from a proper database, provide the customers with the products of the company and satisfy them with proper after sales service. This also tends to reduce the costs of advertising and marketing. CRM software solutions focus on quality retaining and supports in the decision making process. The call centre for example works entirely on the process of customer relationship management. On one side where the customers can reach the technicians for the specific problems, on the other side customers are always informed about the new offers and events from another set of technicians. This database is setup by the incorporation of customer relationship management itself.

CRM provides supports in the form of surveys and forecasting too. In the era where cost incurred is a major concern with the severe competition, the efficiency of the business is critical. Softwares lie CRM helps company’s executives in gaining such kind of efficiency for high profit margins and reputation.

Choosing right CRM software for any business can be complex and confusing. It is very important for any business to know which points to be considered and which not while purchasing CRM software solutions. To know more details about Online crm Online crm software please feel free to browse our website.

More Crm Articles