Tag: Comparison

Microsoft Dynamics CRM and Sage CRM – a Comparison

Microsoft Dynamics CRM and Sage CRM – a Comparison

Customer Relationship Management (CRM) software has become a must have for businesses of all shapes and sizes. Businesses have realised that if they do not have a solution which keeps all customer information in one place, it will result in gaps in employee knowledge and therefore the level of service they deliver may be lower than that of competitors. Unfortunately this will only have one consequence – the customer will go elsewhere. This is why CRM solutions have changed from being a nice to have which provide a competitive advantage to an essential component to ensure business success.

CRM solutions provide a way of improving business efficiency. Essentially they provide a central location to store all information relating to customers, prospects and suppliers alike. They also prevent duplication of effort in terms of data entry and avoid the problems caused by having multiple records for one company, reduce silos of information and increase staff productivity. However in order to deliver these benefits, you have to have a solution which meets the needs of your organisation and it needs to be implemented correctly.

There are lots of different CRM solutions on the market, some are aimed at large corporations, others smaller organisations. However, two very well known CRM solutions are Microsoft Dynamics CRM and Sage CRM, so how do they compare?

Microsoft Dynamics CRM

Microsoft Dynamics CRM is a hugely popular CRM solution, the latest version Microsoft Dynamics CRM 2011 builds on the success of earlier versions of the software as its more feature rich, more powerful and more flexible.

Often the problem with implementing a new system into an organisation is that there is a poor user uptake due to the unfamiliarity of the software. However with Microsoft Dynamics CRM that is not likely to be a problem, as the solution looks and feels just like any other Microsoft program. What’s more, the solution works from within Outlook and works the way that your users do, by giving them access to customer information without having to change screens.

In addition to this, Microsoft Dynamics CRM has Role Tailored Functionality. Research suggests that users do not use 90% of the icons on their desktop and as a result they can act as distractions. However, with the Role Tailored functionality in Microsoft Dynamics CRM the icons which users don’t need are hidden and those which they do need are promoted. This significantly improves the productivity of the workforce and an increased level of productivity is likely to result in greater profitability.

Another advantage of Microsoft Dynamics CRM is that the solution is available either as an On-Premise solution or as a Cloud-Solution. What’s more if you initially decide to implement Microsoft Dynamics CRM as a Cloud solution and then some months later decide that you would actually like it to be an On-Premise solution, it’s straightforward to change from one to another. Similarly, if you decide that you want an On-Premise solution converting to a cloud solution, this can also be done.

Sage CRM

Like Microsoft Dynamics CRM, Sage CRM is a leading mid-market CRM solution. One of the key advantages of Sage CRM is that it provides one central location to store all information relating to customers, suppliers and prospects. What’s more, it improves knowledge across an organisation as all staff will have access to information as well as the CRM calendar. The CRM calendar allows anyone in the organisation to view another employees diary on a specific day and or month and also see those activities which are completed or pending. This enables appointments to be scheduled in a member of staff’s diary without the worry that it is going to clash with another appointment.

Essentially Sage CRM will provide a 360 degree view of everything which is happening within an organisation. From a Sales perspective it will enable a user to use a dashboard to have a clear view of their leads and opportunities. It also has a workflow which will create tasks for the sales team. This is a really useful tool as someone in marketing could enter a lead and schedule a call for someone in the sales team and this will automatically appear as a task.

Another significant advantage of Sage CRM is that it integrates seamlessly with Sage 200 – Sage’s mid-market ERP solution, eliminating the need to switch screens. This means that users will have access to a single view of customers, suppliers, partners, and channel members. This ensures that everyone has access to accurate and up-to-date information regardless of where it’s held. This significantly enhances customer service, reduces errors, delays and streamlines a wide range of processes.

From a Marketing perspective, there is a marketing area where campaigns can be created which will enable the marketing team to track the cost of a campaign and the number of leads which it generated.

So which solution is best?

Both Sage CRM and Microsoft Dynamics CRM are extremely powerful solutions and have a lot more features, functions and workflows than those outlined here. So, it really isn’t a case of one solution being better than the other as both solutions have their advantages. What it actually depends on is your organisations requirements and which solution you prefer the look and feel of.

What is clear is that both Microsoft Dynamics CRM and Sage CRM will deliver significant advantages to an organisation providing they are implemented correctly and the users are fully trained.

Rebecca Rooney works for Concentrix, that offers CRM software including Microsoft CRM, Sage CRM, plus Sage 200.

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Binary Options Pairs Trading | Asset Comparison Predictions

Binary Options Pairs Trading | Asset Comparison Predictions

Binary Option Pairs Trading a new addition to the Binary Option Platforms offered by few brokers is just an innovative initiative to offer a different trading experience for traders. Though it’s hard to find this option on all brokers because it’s relatively new when a trader finds it can make use of it.
In this type of trade the trader will be will not be choosing the direction of an asset instead the trader will be comparing two assets and then make a prediction based on his research which asset will outperform the other in the given pair within the specified time frame. This is very interesting and competitive because if your favourite brand is doing well you are always happy.
The asset comparison and predictions are always made on the most popular and top assets usually the big names in the industry like Google, Apple, Microsoft, Facebook and many more. Some Binary Options brokers platforms also match up commodities with trades like Gold vs Silver and so on, the commodity trading is becoming very popular in the recent times.
Even though the outcome is the same binary options results of trading either In the Money or Out Of the Money, it is comfortable trading, brand names related and the top-notch commodities doing well in the market.
There are a number of innovations in binary options trading that no longer simply make it about trading a single underlying asset higher or lower. Conventional binary options are making way for new ways to trade which are as straightforward but potentially much more rewarding. For those with some market knowledge and insight in to the short-term direction of price, features such as ‘range options’ as well as One Touch allows traders to use this knowledge to spot profitable opportunities.
Unlike regular trading instruments, with Pairs Trading you need to predict the relative performances of two underlying assets, as opposed to the price direction of one asset. This significantly simplifies the trading process and profits are earned so.
Floating pairs, however, can run on for weeks or months and traders can cash-out of these options early. They are priced based on the starts of the chosen times period, such as the beginning of a given day, unlike Fixed Pairs which measure performance from the moment that the trade is opened. For this reason, it is not uncommon to see highly divergent pairs offering huge profits of up to 500% to those traders who back the underperforming asset within the pairs.

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